Travel Link
A platform where you will find everything to plan a trip.
My Role
UX Researcher/Designer
Figma, Invision
Tools
Problem
Travel planning stress is the very first thing that come into our minds even before we plan anything for a trip. Needing to use multiple tools to plan a trip (i.e. find housing & create a travel itinerary & comparing the costs). Ensuring that the activities the user is interested in are within reasonable distance from housing accommodations
Why Care About Travel Planning
LUCRATIVE MARKET
travel spending in the US alone was about $97 billion in Dec 2022 (ustravel.org)
INCREASE MARKET POTENTIAL
with decline in the threat of COVID, there maybe a large increase in travel
TRAVELLER STRESS
Travel planning is stressful and can
take an
emotional toll on users
Our Solution (Core Functionality)
CONSOLIDATION
Combining multiple travel planning toolsin one
DOCUMENTS
A place for travellers to keep all of theirtravel plans and documents together
INSPIRATION
Customized suggestions for travelplans
Customer Journey
User Flow
Sketches
Low Fidelity Prototypes
Visual Design Inspiration
Our User Journey
Visual Design
Link logo to signify one of the major themes of the app which is consolidation
Calming Blue color for the stresses that come with the
Travel experience and Orange as a complimentary color
Symbols + words to make content more accessible
Rounded edges to provide the users with an experience that feels friendly and safe